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Summer Beauty Trends: Embrace the Best Looks of the Season

By August 5, 2024August 20th, 2024Blog

As summer approaches, it’s time to refresh our beauty routines and embrace the hottest trends of the season. From achieving flawless skin with minimal effort to experimenting with warm, chestnut hues for your eyes, these trends are all about enhancing your natural beauty with the right products and techniques.

Skin Minimalism:

Skin minimalism focuses on using fewer products to achieve the best skin of the summer. This trend emphasizes a natural, radiant look with minimal effort. To get started, use Urban Decay Face Bond, a lightweight foundation that provides amazing wearability, lasting up to 24 hours while being sweat, transfer, and waterproof. It offers a naked look and feel, ideal for the minimalist trend. Follow up with Urban Decay All Nighter Setting Spray, which contains hyaluronic acid to prevent cakiness and fine lines. The spray’s fresh watermelon scent adds a refreshing touch, perfect for summer. This approach not only saves time but also allows your skin to breathe, preventing clogged pores and potential breakouts. By focusing on high-quality, multipurpose products, you can maintain a flawless complexion without overloading your skin.

Minimalist beauty is about highlighting your natural features. Consider incorporating a light moisturizer with SPF to protect your skin from the sun’s harmful rays. A tinted moisturizer or BB cream can also provide light coverage while hydrating your skin. Opt for products that serve multiple functions, such as a blush that can also be used as a lip tint. This streamlined approach simplifies your routine and ensures you use only what’s necessary to achieve a fresh, natural look.

Chestnut Eyes:

Chestnut eyes are all about using various shades of brown eyeshadows to shape and define the eyes. Instead of the traditional black mascara, opt for the Vyral Max Stack Mascara in chestnut brown. This shade adds warmth to your look and makes the whites of your eyes pop, giving you a softer yet striking appearance. The brown tones provide a subtle, natural enhancement that is perfect for any summer occasion. To create this look, start by applying a light brown eyeshadow as a base, then layer darker shades to add depth and dimension. Finish with the chestnut brown mascara for a cohesive and warm eye look. This trend is ideal for those who want a more understated yet polished appearance, making it suitable for both daytime and evening events.

Experiment with different shades of brown to find what complements your skin tone best. You can add a touch of shimmer to the inner corners of your eyes or along the brow bone to enhance the overall look. For an added touch, use a brown eyeliner to line your eyes. This creates a softer, more natural effect than black eyeliner. Blending is key to achieving a seamless transition between the shades, so take your time to blend well for a professional finish.

Sunset Blush:

Sunset blush has become the number one trend of the summer, garnering over 22 million videos on TikTok alone. To achieve this look, use Winky Lux Cheeky Rose Liquid Blushes, available exclusively at Shoppers Drug Mart. Blend different shades together to create an ombre sunset effect on your cheeks. For an extra touch of glamour, you can add a golden highlight on top. This trend gives your cheeks a warm, sun-kissed glow that captures the essence of summer sunsets. The key to mastering this trend is blending—use a damp makeup sponge to seamlessly blend the blushes and highlighter for a natural, radiant finish. This technique not only enhances your facial features but also adds a vibrant, youthful glow to your overall look.

To further enhance the sunset effect, consider using a bronzer to add depth and warmth to your face. Apply the bronzer along your cheekbones, jawline, and forehead to create a sun-kissed contour. The combination of blush, highlight, and bronzer creates a multidimensional look that mimics the natural effects of sunlight on your skin. This trend is versatile and can be adapted for both subtle daytime looks and more dramatic evening makeup.

Fake Freckles:

For those who love the look of freckles but don’t naturally have them, the Jason Wu Freckle Boy Pen is your go-to product, available at Shoppers Drug Mart. To create a natural freckle effect, draw small dots on the pad of your finger and then stamp them across the bridge of your nose and cheeks. This technique mimics the appearance of natural freckles, giving you a sun-kissed look without any sun exposure. The freckles add a playful and youthful touch to your makeup, making you look like you’ve spent a day in the sun. This trend is perfect for adding a bit of whimsy to your look and pairs well with the other summer trends mentioned, creating a cohesive and fun summer aesthetic.

When creating fake freckles, vary the size and intensity of the dots to mimic natural freckles. You can also use a brow pencil or an eyeliner in a light brown shade for a more subtle effect. To set the freckles and ensure they last all day, lightly dust your face with a translucent powder. This will help blend the freckles into your skin and give them a more realistic appearance. Fake freckles are a great way to add character to your makeup look and are easy to customize based on your preferences.

Y2K Lips:

Y2K lips bring back the late 90s and early 2000s trend of dark lip liner with gloss, updated for 2024. Start with Essence 8-Hour Matte Lip Liners, which are ultra-creamy and long-lasting. Once the liner is set, top it with Essence Juicy Balm Shiny Lip Gloss in Witty Watermelon. These tinted glosses are comfortable, delicious, and add a vibrant shine to your lips. This modern take on a nostalgic trend gives your lips definition and a glossy finish, perfect for summer. To achieve this look, outline your lips with the matte liner, slightly overlining if desired for a fuller effect, and fill in with the Juicy Balm for a luscious, high-shine finish. This combination not only highlights your lips but also ties together your entire summer look with a touch of retro flair.

For an extra touch, consider using a lip plumper before applying the liner and gloss. Lip plumpers enhance the natural fullness of your lips, giving you that coveted Y2K pout. The combination of the matte liner and shiny gloss creates a beautiful contrast that draws attention to your lips. Experiment with different shades of liner and gloss to find the perfect combination for your skin tone and personal style.

You trendy trendsetter!

Embrace the simplicity of skin minimalism, the warmth of chestnut eyes, the radiance of sunset blush, the playful charm of fake freckles, and the nostalgic allure of Y2K lips to create chic looks this Summer. You can find out what products I recommend to help you achieve these trends here:

SUMMER TREND BREAKDOWN AS SEEN ON THE MORNING SHOW

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